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Resources for Car Dealers:
License Plate Frames & MarketingYour go-to resource for dealership branding with custom license plate frames - guides, material comparisons, and marketing tips from 40+ years of experience.
Dealer license plate frames showcase the dealer's brand name on the lot, but often remain with the cars well after they are sold. With their long-lasting durability, premium quality, and a variety of materials and finishes to choose from, custom dealership license plate frames offer dealers and dealer groups an effective and lasting way to promote the brand.
Dealer License Plate Frame Articles
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Suggested shape by state/province
Each state/province has different laws regarding license plate surrounds. Be sure to check local regulations before ordering.
Choosing the right license plate frame material
Here is a brief explanation between the best plate frame materials that we suggest. Don't get too far in the weeds though, we help you pick.
Best For: Premium chrome-like branding
Key Features: OEM Look, long lasting, Light weight, rust proof
Durability & Look: High weather resistance, Rust-proof, shiny professional finish
Best For: Similar look to premium metal but thinner
Key Features: Multiple shape options, full color print options
Durability & Look: High weather resistance, Faster ship times
Best For: Metallic look, speed of manufacture,
Key Features: Looks like metal at a glance. lots of imprint logo options
Durability & Look: High weather resistance, subtle elegance without the cost of metal, many metallic finish looks
Best For: High contrast letters & UV protected ABS plastic
Key Features: Unique shapes lots of color combinations, many logo options, Ships fast
Durability & Look: Affordable alternative with vibrant colors, ships fast. Made in the USA
Best For: Warm Climates only
Key Features: Many Plating options, UV-protected painting
Durability & Look: Affordable metal alternative, multiple finish options, Heavier than stainless
Custom License Plate Frames are the perfect advertising item for car dealers!
We know! Our 40+ years making product to branding dealers is the proof
Toll Free: 1 800-553-9824
M-F 8:30am - 8:00pm EST
M-F 5:30am - 5:00pm PST
Feel free to contact us at any of our offices.
Greater Los Angeles Area
Sharp Performance USA Inc. -CA
16029 Arrow Highway, Suite D
Irwindale , CA 91706
Phone: +1-626-888-1190
Greater New York City Area
Sharp Performance USA Inc. -CT
25 Van Zant Street, Suite 14-7A
East Norwalk, CT 06855
Phone: +1-203-810-4188
Get a Quote!
License Plate Frame Types, Materials & Custom Guide
View All License Plate Frames | View All On Car Advertising
Don’t see what you are looking for? Just ask! or call us @ 1-800-553-9824
Custom OEM/ODM dealer plate holder designs welcome!
National Automobile Dealers Association (NADA)
Premier source for dealership training, educational webinars, and industry guides on operations, marketing, and best practices.
Specialty Equipment Market Association (SEMA)
Resources for automotive specialty products, including marketing ideas and trends for customizing vehicles and promoting dealership brands.
Automotive News
Leading source for automotive industry news, insights on dealership trends, and strategies for branding and customer engagement.
automotiveMastermind Resources
Free ebooks, webinars, and case studies on data-driven marketing and sales strategies to help dealerships boost visibility and loyalty.
Auto Care Association
Industry resources focused on aftermarket communications, marketing professionals, and tools for automotive businesses.
Library of Congress Automotive Industry Guide – Associations
Comprehensive directory of automotive associations and organizations with links to additional resources for dealers.
National Independent Automobile Dealers Association (NIADA)
Tools, training, and advocacy for independent dealers, including marketing and compliance resources.
Digital Dealer
Articles and insights on modern dealership marketing, digital strategies, and branding techniques."




